Tag Archives: SmartLabel

GMA SmartLabel Provides Product Transparency

By | March 21, 2016
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SmartLabel

In December 2015, the Grocery Manufacturers Association (GMA) introduced its SmartLabel technology initiative. The goal is to give consumers “instantaneous access” to detailed product information on thousands of products through their smart phones. This means providing increased transparency on ingredients and other product attributes, including nutritional information, allergens, genetically engineered ingredients, third-party certifications, social compliance… Read More »

Transparency Tools Rule

By | February 18, 2016
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It’s critical that celiacs and other gluten-sensitive shoppers conduct adequate due diligence on products and ingredients, else health risks come into play. Product and supply chain transparency is paramount. Fortunately, the gluten-free shopper journey is becoming more manageable as new technology and tools, like mobile apps, come on board. Today, tools and technology to support… Read More »